Insight Consultants scooped two prestigious Awards for Excellence in Public Relations from the PRCA (Ireland), the PRII and CIPR Northern Ireland for communications campaigns for Nurofen for Children and WEEE Ireland...
Their campaigns impressed the judges to win the Award for Excellence in the Consumer Public Relations Campaign €50k or under category for their work in creating and implementing Ireland’s very first ‘National Baby Day’ for Nurofen for Children. Their Consumer Brands and Lifestyle Division were commended for taking the brand to new heights both online and offline, with a creative yet informed PR strategy that combined educational content with fun, free giveaways to establish a strong relationship between the brand and new parents.
Another of their winners was the award for Best Public Information Campaign under €50K for our work with WEEE Ireland on their ‘Spread a Little Sunshine’ campaign. The campaign was successful in its aims to increase battery recycling figures and raise vital funds for Lauralynn House, Ireland’s Children’s Hospice. In addition, they were praised by the judges for their work in injecting new life into an old campaign and exceeding targets, especially during the saturated Christmas season.
The Awards for Excellence salute Ireland’s most outstanding communications initiatives in the highly competitive and dynamic PR arena.
Insight Consultants is a leading Irish consultancy specialising in communications based in Beacon Court, Sandyford.
Their services include: Media Relations, Corporate and Healthcare Communications, Consumer PR, Political Lobbying, Crisis Management, Media and Presentation Training and Social Media Engagement.
Article Published: 25/06/2014